Cinco de Mayo at the Rose Bowl Partner Opportunities

Commemorate the Rose Bowl’s Centennial “Centenario” by bringing together community to embrace a century of history, tradition, and life among friends and family at this year’s Cinco de Mayo, hosted by the Rose Bowl.

Sunday, May 1, 2022, a day families will enjoy traditional music featuring live performances from mariachi to Sonora Dinamita, Gustavo Rivera, Folklorico dancers, watch a soccer tournament, enjoy an active children’s play area, stroll an arts and culture area and learn about local area resources, services and financial information.

This family oriented non-alcoholic event is estimated to have 10,000 in attendance.

  • Health &Wellness
  • Wealth Building & Prosperity
  • Arts & Culture
  • YouthSports
  • 5K Run/Walk
  • Children’s Area
  • Mercado/Marketplace
  • Food
  • Music, Mariachis, Celebrities, Folklorico Dancers, and more!

We invite you to be part of this special celebration as an Event Partner!

Event Partner Opportunities:

Cinco de Mayo Padrino - $25,000

  • Speaking opportunity during program
  • Custom field paint on grass with company logo
  • Prime exhibit/activation booth (10’ X 20’) location in the main entrance
  • Logo on LED Boards, event signage, event Program and featured on event Map
  • Brand featured through Eventbrite promotion
  • Featured intraditional promotional materials
  • Featured in Public Relations, Media Relations and communications
  • Featured in social media campaign

Zone Partner- $10,000

Health & Wellness | Wealth Building & Prosperity | Arts & Culture | Youth Sports Children’s Area | Mercado

  • Recognition from stage as Zone Partner
  • Premier exhibit booth (10’ X 20’) location
  • Logo on LED Boards, event signage, Zone signage, Program and highlighted on Event Map
  • Brand exposure through Eventbritepromotion
  • Inclusion in traditional promotional materials
  • Highlighted in Public Relations, Media Relations and communications
  • Highlighted in social media campaign

Community Partner - $5,000

  • Recognition as a Community Partner
  • Preferred placement of exhibit booth (10’ X 10’) within a Zone
  • Logo on LED Boards, event signage, Program and Event Map
  • Brand exposure through Eventbrite promotion
  • Inclusion in traditional promotional materials and Public Relation communications
  • Mentions on social media campaign

Friend - $2,500

  • Recognition as a Friend Partner
  • Exhibit booth (10’ X 10’) within a Zone
  • Brand exposure through Eventbritepromotion
  • Inclusion in traditional promotional materials and Public Relation & Media relations communications
  • Mentions on social media campaign

About the Rose Bowl

A National Historic Landmark built in 1922 and known around the world, the Rose Bowl Stadium has earned its world-class reputation by hosting five NFL Super Bowl games, the 1984 Olympic Soccer matches, the 1994 Men’s World Cup, the 1999 Women’s World Cup, four BCS National College Football Championship Games and the College Football Playoff Semi-Final game.

About the Rose Bowl Legacy Foundation

Formed in 2010, the Rose Bowl Legacy Foundation is a 501©3, tax-exempt organization whose primary goal is to financially ensure the protection, preservation, and enhancement of the future of the Stadium as a National Historic Landmark. The Foundation has established funding for key capital improvement initiatives, educational programming, and heritage protection due to the generosity of supporters from around the world who are invested in its premier future.

Event Contacts

Gabi Barbarena: CEO, ARAS Enterprises, Inc. gabi@aras-inc.com 323.485.0608

Crystal Torres: COO, ARAS Enterprises, Inc. crystal@aras-inc.com 562.922.4438

5251 E. Beverly Blvd. | Los Angeles, CA 90022 | 323.887.4837 | aras-inc.com