The function of the Northwest Programs Office is to serve as a liaison between the community and the City Managers Office to identify and address the needs of Northwest Pasadena, and maintain a healthy business environment in the northwest area of Pasadena and to facilitate development projects through the entitlement process in coordination with other departments.

Northwest Information

Online Business Listing

Our target audience in this community-driven marketing effort for the business directory is the Northwest community itself, which may not be aware of the assets here in their own backyard, such as, mom-and-pop shops, local eateries…

View Northwest Business Listings Update Business Listing

Youth Ambassador Program

The City of Pasadena Northwest Programs Division has a great program to provide high school students with on the job experience at special events throughout the year with the City and other non-profit agencies.


Youth Ambassador Gallery

This photo gallery highlights some of the amazing young people that have successfully made the Northwest Youth program so special.