Women, Infants, and Children (WIC) is a federally–funded supplemental food, nutrition education and breastfeeding support program. WIC helps families with women and/or children who are at nutritional risk by providing nutrition education along with monthly food coupons. WIC’s goal is to prevent health problems and improve the health of participants during critical times of growth and development.
WIC serves over 4,000 clients in the greater Pasadena area, including South Pasadena, Sierra Madre and Altadena.
WIC 101
See if you qualify for WIC programs and how to apply.
Community Referrals
Access to insurance, Medi-Cal, mental health and food bank resources.
Breastfeeding Support
Receive information about breastfeeding and its benefits.
Little by Little
Program giving parents guidance on the importance of reading to a child.
Online Education
Sign up for WIC nutrition education classes online.
Nutrition Resources
Nutrition and exercise information for children and parents.